Ten Useful Steps for Good Optimization - 01 - 03

Useful - SEO (Search Engine Optimization)

01. Draw Your Business Plan

This feature leads you through the basic steps for successful web site - its optimization and indexing in the World Wide Web. It describes all significant investments and skills, which you should buy or possess. Because of the endless quantity of Internet based business models, these basic steps may be incomplete in accordance with your idea for particular work. But you will receive a lot of necessary information.

Make an examination. Read the steps bellow and follow the connection, search for every "key word", mentioned here in the main search engines. Choose the potential suppliers for every product and service, necessary for launching of successful web site.

After your business plan is ready, search for professionalist to review it. Think about your plans in the feature, because when you start your project you should follow your decisions. Be sure that you can afford to fail after a year or more, because you will enter a high risk field.

02. Receive fast and promising Internet connection

Actually, this is very easy. In case you have to upload or correct your web site, 56 kbps dial-up connection is not adequate. By the Internet connection on your web server depends the number of visitors on your web site.

Besides fast and promising Internet connection, as a cable or DSL you need a duplicate one - e.g. ISDN. This means that you need two Internet suppliers (ISPs) and two physical ISPs lines.

Also, most of your visitors are surfing through dual-up. This means that you must test your web site through poor Internet connection. If a page of the web site, including all images, does not load for 10 seconds you lose most of your visitors. You cannot support web site by dual-up, on the other hand you cannot find the slow loading of your web site, while you are surfing by DSL or cable.

03. Register your own field (domain)

You can use "free of charge" hosting services and sub domains or you can improve your web design skills, but you cannot manage successful web site if you rely on such domain. Domain registration is easy, but has traps also.

If you have or expect high traffic you must register your domain in ".com" field. To protect your work you must register all other TDLs (.org, .net, .us, .info). Register your domains at least for 2 years. By registering your domains for 5 or 10 years you gain some advantages. Do not link your sub domains to your main web site or submit equal content in many fields. Upload main index page, write in it "click here for..." and transfer all other domains towards it. By this way you hinder to the automatic search engines indexing junior domains.

Choose your domain name carefully. Domain name with dash is easy to remember and has advantages. Choose your domain name after careful and continued research. Do not hesitate to buy already registered domain if your business prospers. But before you buy it, you should go to WayBackMachine and view its history.